Cornwall Content offers a range of services from which you can pick and choose depending on your needs.
The majority of our offering is delivered solely by me (Lucy Studley), including basic website development, content creation, press releases, photography commission, email marketing, social media management and event promotion.
Clients of Cornwall Content also have access to the services offered by linked specialists, including website hosting and technical support, branding and sales consultation, graphic design and SEO optimisation.
Press Releases are our bread and butter. At Cornwall Content we can turn your news around quickly, converting it into an engaging piece of writing and teasing out that crucial angle, getting editors hooked and their readers engrossed.
We have an excellent and regularly updated database of local, regional and national contacts, and have established highly productive relationships with writers and editors over the years.
For examples of recent press releases, please see the News Pages.
Features Cornwall Content has created features for many publications over the years, including Inside Cornwall, Taste Cornwall, Cornwall Today, Manor Magazine, Western Morning News and Pride.
As part of our press release service, we have experienced great success ‘selling in’ features to various media outlets on behalf of clients. Our USP is that, as an established published writer, Lucy often writes these features herself and therefore has a keen understanding of both the needs of editors and the needs of the client as the subject.
If you’re an editor looking to fill your pages with inspiring content, look no further! We are quick to understand your needs and those of your audience, have all the contacts to hand and work efficiently to deadlines.
Blogs are a great way to engage with regular customers and reach out to new ones, simply by creating interesting, appealing content which your readers will want to help you spread.
A blog is like having a great feature in a magazine published about you, every week or month. It tells people that your business is passionate about what you do, and that they can get involved too. The content on your blog is the constantly new, fresh element of your website offering, telling people what you’re up to right now when it matters.
Whether you need to create a blog from scratch or don’t have the time to use a template which is already there, Cornwall Content can help you use this great tool effectively. We’ll help you explore options to get set up or to optimise your existing template, make sure your blog is linked to social media channels and show you how to reach more people.
A blog could be anything – from a picture of a favourite artwork from your latest exhibition or a monthly recipe, to an interview with one of your suppliers or an exciting piece of news. Whether you want to inform, entertain or inspire, provide us with the seed of a thought and we can make it grow!
Social media tools linked to blogs will help spread the word on all kinds of digital platforms at the click of a button: your creative content shared and reaching new audiences. Unlike a feature in print, all your blogs will be there to refer back to again and again; a fantastic resource for the future.
Blogs can also be hugely beneficial in driving traffic and customers to your website and business by using SEO (Search Engine Optimisation) techniques. The more valuable content you create with this in mind, the more chances people have of finding you online.
Newsletters Creating an e-news facility is a great way of letting your customers and peers know what you’re up to. Whether it’s news of a new product, a special event or simply some great content you would like to share, it gets people talking about your business, as well as improving sales and footfall.
We can help you set up and manage a database, and create a personalized e-news format for you. We can fill your newsletters with good quality, engaging content based on your latest news, and help you monitor your success and sales returns. We’ll show you how to distribute all that valuable content across different platforms, encouraging your customers to share it for you and therefore generating new leads.
Social Media Cornwall Content offers several options for social media management.
For some clients, we take charge of their accounts entirely (although we still encourage those who own or run the business to remain logged in and active). We draft and schedule posts each month for platforms including Facebook, Twitter and LinkedIn, monitor these accounts, interact and also share any media coverage on behalf of the client.
Other clients prefer us to have access – perhaps in order to run one-off campaigns or simply to share any coverage – but take care of daily monitoring and interaction themselves.
We also offer basic training for those who are new to social media.
For more details please get in touch, and we will be happy to discuss your needs and social media goals.
We are also able to provide a basic website set-up service, integrating great content with WordPress templates to create websites which are easy to use and update. One example is the site we created for Truro Farmers Market.
For more complex sites, for example requiring hosting and ecommerce functionality, we work with linked experts to help streamline the process for clients, ensuring their websites are affordable and effective.
If you would like to discuss any of the above services, please email firstname.lastname@example.org, or call 07970 461286.